Search Optimisation Blog Posts

Bounce rates can reveal visitor (dis)satisfaction on a web page. We discuss how hard and soft bounce rates provide greater detail and understanding

• Topics:
• Analytics,
• Data Mining,
• Search Optimisation

How did "Not Provided" actually happen? It's a dreadful fudge, and is full of holes. Here we examine the conversation that led to its implementation.

• Topics:
• Analytics,
• Search Optimisation

We discuss how to analyse and visualise searchbots visits, how they can become distracted, and how to help searchbots be more effective.

• Topics:
• Analytics,
• Data Mining,
• Search Optimisation,
• Visualisations

How much does "(not provided") affect our websites (data from Hitwise UK)? Does it impact Google Analytics Premium (yes)? And what of the future?

• Topics:
• Analytics,
• Search Optimisation

Serving content for mobiles can seem a little confusing: feature phones, smartphones, subdomains, etc. Brief introduction to mobile optimisation

• Topics:
• Mobile,
• Search Optimisation

Just after #BrightonSEO I was invited to #ionSearch where I spoke about keyword research and relevance analysis and presented on searchbots

• Topics:
• Search Optimisation,
• Talks, Conferences, Seminars, Etc

I was lucky enough to speak at #BrightonSEO, talking about visualising searchbots visits, and how we actually know what they request and do

• Topics:
• Search Optimisation,
• Talks, Conferences, Seminars, Etc

I'm discussing what factual data we have that tells us what searchbots actually do, how we can visualise their visits, and we can help searchbots.

• Topics:
• Search Optimisation,
• Talks, Conferences, Seminars, Etc

I'll be discussing sources of search data, how to cost-effectively use this data to increase relevance, and non-ranking measures of success

• Topics:
• Search Optimisation,
• Talks, Conferences, Seminars, Etc