Speaking on "Killer Keyword Research" at ionsearch
Speaking at ionsearch, April 18th 2012
I'll be speaking on an expert panel, "Killer Keyword Research", at another conference in April, this time the ionsearch conference, April 18th 2012 in Leeds.
I'll be discussing sources of search data, how to cost-effectively use this data to increase an organisations relevance, and how to measure success without using "rankings".
Slides from the talk will be available at /talks/ionsearch-killer-keyword-research/